selling in NYC : FAQ

 

Tap into our knowledge base to get your property sold

Q:
I’M LOOKING TO SELL MY APARTMENT.

WHAT ARE MY INITIAL STEPS?
A: The Wilkinson LeFevre Team will walk you through the entire selling process, crafting a specific and focused plan for how to best sell your property. We then join forces with our team’s floor plan specialist, photographer and videographer to gather the content and information essential to marketing your property and getting top dollar. Your listing will be market-ready within seven business days.
Q:
HOW DO I DETERMINE HOW MUCH

MY APARTMENT IS WORTH?
A: It’s more involved than you may think. Your apartment’s worth is based on its
value relative to the current market, which is constantly in motion. The Wilkinson LeFevre Team takes into consideration current competition, the unique features and amenities of your home, and sales trends in your neighborhood. With our deep experience in evaluating properties, we will provide you with a fair, accurate, and honest property evaluation.
Q:

WHAT IS THE BEST PRICING STRATEGY?

A: Simple: price it right relative to the market at the start. The first 30 days when a property is on the market are the most important. This is when interest and showings are at their highest; therefore, the price needs to be realistic. Too high and you miss the initial market excitement, in addition to being compelled to drop the price later. Sometimes the subsequent price reduction is to a level below the initially proposed price, as a listing is considered “old” and is now competing with fresher listings. It’s an easy answer but takes a real expert to execute successfully.

Q:
DO I NEED TO USE A BROKER TO SELL

MY APARTMENT?
A: Using a broker ensures that the selling process runs smoothly and quickly.
And while using a broker isn’t absolutely mandatory, an experienced broker’s knowledge of how to sell a home in the NYC real estate market has substantial benefits for the seller, including access to a wider array of potential buyers, established vehicles for marketing your home, and vast network connections.
Q:
DO I NEED TO STAGE MY APARTMENT?

A: Maybe. The Wilkinson LeFevre Team can tell you exactly how to maximize your home’s
appeal to buyers, which may include staging. The ROI on staging can be substantial and the investment doesn’t have to be expensive. Working as a team, and, sometimes with professional stagers, we will make sure your listing looks its absolute best for photos, open houses, and tours.
Q:
MY APARTMENT IS IN LESS THAN IDEAL

CONDITION. DO I NEED TO RENOVATE TO
MAKE A SALE?
A: Maybe not. Renovations are not always required to put your apartment
on the market. Wilkinson LeFevre Team looks out for our sellers’ best interests and their return on investment. We give you an honest assessment of what you can do to maximize your property’s attractiveness at different levels of investment—from minimal to substantial—and the subsequent price point at which it can expect to sell.
Q:
IS THERE A BEST TIME TO LIST MY APARTMENT

FOR SALE?
A: Not at all. The NYC Real Estate market is constantly in motion. While
historically the spring market has been the most robust, the market is active throughout the year. If our team believes that the appeal of your apartment can be optimized during certain periods—for example your apartment has outdoor space or seasonal views or surrounding construction will be removed—we will make sure to address these factors in our marketing plan.
Q:

HOW DO WE CHOOSE THE BEST OFFER?

A:Let us help! As your trusted real estate broker, our job is to help you evaluate
offers. The highest offer price may not always be the best overall offer. Of course the offer price is crucial, but we help you weigh other factors such as percentage down, closing date, contingencies, and–and this is vitally important—the potential for the buyer to get board approval.
LET US GET YOU STARTED ON SELLING YOUR HOME.

CONTACT THE WILKINSON LEFEVRE TEAM TODAY